What can I do to make my career more social media-friendly?
Facilitating social media with tools. Web chats, instant messaging, podcasts, RSS feeds and video logs are some examples. RSS feeds, blogs, video logs, widgets, tags, forums, location-based services, microblogging and Web chats are also examples. Social media is also a great place to connect and engage with your audience base, not just friends and family members.

Can you tell me what makes social media tools so awesome?
It is critical to ensure that you have the right tools in place to manage your social media accounts and develop a posting strategy. Ideally, you should plan your marketing months in advance so that you can continue to engage with your customers at the same time. This also allows you to make changes as the needs change or when the politics fit.
Is it necessary to use all social media management tools? No. Consider your audience.
It is a tool for publishing, monitoring, and managing one or more social media networks from one interface for those unfamiliar with what social media management is.

The bottom line is if there is a problem you encounter, most often there is a solution, at least there is when it comes to social media. And if there isn’t a solution then make one.